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基于用户需求的产品深度个性化定制

  

  1. 贵州大学现代制造技术教育部重点实验室,贵州 贵阳 550025
  • 出版日期:2018-10-31 发布日期:2018-11-16
  • 基金资助:
    国家科技支撑计划项目(2014BAH05F01);黔科合重大专项(字[2015]6008,[2015]6014);黔科合LH(字[2016]7467号],[2017]2870,(2016)06)

Research on Product Deep Personalized Customization  Based on User Requirements

  1. Key Laboratory of Advanced Manufacturing Technology, Ministry of Education, Guizhou University, Guiyang Guizhou 550025, China
  • Online:2018-10-31 Published:2018-11-16

摘要: 为解决现有产品个性化定制中用户需求分析复杂、需求契合度低与用户参与度不 足的问题,提出一种基于用户需求的产品深度个性化定制方法。通过结合用户个性需求表达模 型与质量功能展开(QFD)将用户需求映射为定制需求,运用实例检索与匹配进行产品配置求解。 用户通过可视界面对定制方案进行实时反馈与调整,并结合变型设计加深产品个性化定制程度, 最后通过优度评价将最优方案提供给用户,实现用户高参与度、高满意度的定制。以披肩定制 为例,验证该方法的可行性,为产品深度个性化定制提供了一种有效方法。

关键词: 用户需求, 配置求解, 变型设计, 深度定制, 优度评价

Abstract: In order to solve the problems of complex user requirements analysis, low demand fit and insufficient user participation in the customization of existing products, the product deep-personalized customization method based on user requirements is proposed. The method maps the user requirements into the customized requirements by combining the user personality requirements expression model and the Quality Function Deployment (QFD), and it solves the product configuration by case retrieving and matching. The user can provide real-time feedback and adjustment to the customization solution through the visual interface, and deepen product customization degree with variant design. Finally, the optimal solution is provided to the users through the priority-degree evaluation so as to achieve a customization loaded with higher user participation and satisfaction. The method provides an effective way for deep-personalized customization and the feasibility of it turns out to be verified by the example of the product customization on cape.

Key words: user requirements, configuration solution, variant design, deep customization, superiority evaluation