Abstract: With the implementation of the national key R&D plan of “Technologically-oriented Winter Olympics” and the rapid development of emerging technologies such as BIM, internet of things, mobile internet, big data, artificial intelligence, etc., information technology is gradually infiltrating into the construction of the green and energy-saving sports stadiums with best operational benefits for “smart venues” to emerge. However, the intelligent construction and sustainable operation of China’s sports stadiums still face serious problems. The stadiums are mostly for a small number of single-point intelligent applications, and the post-game operating conditions are not good, lacking the demand analysis and functional design for contemporary smart venues. By analyzing the high-tech application of the smart venues in the previous sports events and summarizing the application characteristics and trends, the needs of the contemporary smart venues were analyzed comprehensively, and the corresponding viewing service system in the stadiums was designed according to the demand for the viewing service. Finally, suggestions for the development of smart venues were given as reference for the construction and operation of smart venues in the future.

Key words: smart venues, technologically-oriented Winter Olympics, demand analysis, functional design