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Journal of Graphics ›› 2025, Vol. 46 ›› Issue (6): 1355-1366.DOI: 10.11996/JG.j.2095-302X.2025061355

• Industrial Design • Previous Articles     Next Articles

Product design method based on feature mapping of emotion and affordance fusion

BAI Zhonghang1,2,3(), ZHAO Rui1,2,3, ZHANG Xu3, LI Linyang1,2,3, DING Man1,3, ZHANG Xinxin1,3   

  1. 1 School of Architecture & Art Design, Hebei University of Technology, Tianjin 300132, China
    2 National Engineering Research Center for Technological Innovation Method and Tool, Hebei University of Technology, Tianjin 300401, China
    3 Hebei Provincial Key Laboratory of Healthy Human Settlements, Tianjin 300132, China
  • Received:2024-12-28 Accepted:2025-05-21 Online:2025-12-30 Published:2025-12-27
  • About author:First author contact:

    BAI Zhonghang (1978-), professor, Ph.D. His main research interests cover design and functional design. E-mail:baizhonghang@hebut.edu.cn

  • Supported by:
    Hebei Provincial Social Science Fund(HB23YS027)

Abstract:

In order to improve the emotional experience of products and the efficiency of design, and aiming at the operational problems in the process of implementing the design affordance and emotionalization, this paper proposes an approach to the design of products based on feature mapping for the fusion of emotion and affordance. Firstly, the relevant concepts of the affordance mapping are analyzed, and the affordance items to be studied are determined by using the universal affordance template, which provides the basis for the generation of emotional afford. The Kano and rough number methods are applied to determine the affordance problem items affecting the emotional experience. Secondly, the association rules of “affordance-interaction design” and “interaction design principle-standard engineering parameter” are generated based on the Apriori algorithm, and the path of affordance mapping is constructed, then the affordance mapping ontology is retrieved, and the TRlZ conflict resolution theory is applied to the solution of the affordance problem items, and the overall design scheme is perfected based on theance structure matrix. Finally, based on the three-level theory of emotion and the theory of affordance, the evaluation index system for product design is established, and the weight of index is calculated by the combined weighting method of AHP-DEMATEL-CRITIC, and the product based on the feature mapping of emotion and affordance is designed evaluated. On this basis, the process of product design based on feature mapping is formed, and this process is applied to the improvement design of home oxygen machine, which verifies its and provides a new perspective for the design method of products based on the fusion of emotion and affordance.

Key words: emotional design, affordance, TRIZ, Apriori, interaction design principles

CLC Number: