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基于模糊 Kano 模型与 TOPSIS 法的产品设计研究

  

  1. 江南大学设计学院,江苏 无锡 214122
  • 出版日期:2019-04-30 发布日期:2019-05-10
  • 基金资助:
    江苏省教育科学十三五规划课题(B-a/2016/01/20);江南大学教改课题“新工科语境下工业设计跨学科人才培养模式探索与实践” (JG2017099)

Research of Product Design Based on Fuzzy-Kano Model and TOPSIS

  1. School of Design, Jiangnan University, Wuxi Jiangsu 214122, China
  • Online:2019-04-30 Published:2019-05-10

摘要: 为了提升用户对产品的满意度和产品的市场竞争力,提出基于模糊 Kano 模型和 TOPSIS 法的产品设计方法。首先,根据产品的不同方面进行调研获取了用户的不同需求后, 运用模糊 Kano 模型将用户需求进行分类:必备需求、一元需求和魅力需求。其次,以必备需 求和一元需求为主体,采用 TOPSIS 法确定魅力需求重要度排序并进行筛选,从而得到产品设 计上合理的解决途径和方案。最后,将该方法应用于智能割草机的设计实例中,以验证其的可 行性,可为其他相似项目提供新的思路。

关键词: 产品设计, 模糊 Kano 模型, TOPSIS 法, 用户满意度, 智能割草机

Abstract: In order to improve the users’ satisfaction and the market competitiveness of the product, a product design method is proposed based on Fuzzy-Kano model and TOPSIS. Firstly, after collecting different needs of users on different aspects of products, use Fuzzy-Kano model to categorize users’ needs: Essential Quality, Unary Quality, and Charm Quality. Secondly, take the Essential Quality and the Unary Quality as the main body, use TOPSIS to determine the importance rank of Charm Qualities and filtrate to get reasonable solution and plan for product design. Finally, apply the method to the design of the intelligent lawn mower, to verify its feasibility, providing new inspiration to other similar projects.

Key words: product design, Fuzzy-Kano model, TOPSIS, users&rsquo, satisfaction, intelligent mower